Prudence

A PROJECT TO REDESIGN SIPSMITH'S PACKAGING, WITH THE STORY AND HERITAGE OF THE DRINK AT THE CENTRE OF IT.

Sipsmith celebrates the history of gin. It is the first distiller to make gin in London with copper stills in over 200 years.

Much like the Gin Palaces of the Victorian era, Sipsmith promotes quality, crafted, flavoursome spirits. In today's world where experiences are what we invest in, I wanted to bring back enjoyment and awe with gin, through creating an experience with Sipsmith's packaging.

I created Prudence: a bottle and presentation box which reflect the story of the Gin Palaces, and the distillation method Sipsmith use. Along with the desires of the modern gin drinker- experience lead, and full of flavour.

Sipsmith. Be an Independent spirit.


iD + Me

A SELF SERVICE KIOSK TO ENABLE ID CUSTOMERS TO SET UP THEIR NEW PHONE CONTRACT AND PRINT THEIR PERSONALISED SIM CARD.

iD + Me is a self service kiosk that allows customers to set up their phone contract and print their SIM as part of their iD avatar card. A card that centres around the needs of the customer, which holds the account information so if the phone is lost or stolen, the account can be easily accessed by the customer.

iD + Me also allows the customer to have a little more fun whilst creating their account, by being able to distort their photo and reflect their personality, to make their card unique to them.

iD is about disruption and improving the customer experience.